Top 15 Best-Selling Luxury Vehicles In Canada - March 2014

The BMW 3-Series was not the best-selling luxury brand vehicle in Canada in March 2014. 3-Series sales plunged 44% (31% if the 4-Series is taken into account) and it ranked fourth among premium brand automobiles.

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The two vehicles typically capable of potentially unseating the 3-Series, Mercedes-Benz's C-Class and the Lexus RX, ranked third and second, respectively, in March 2014. 

The Audi Q5 was the most popular premium brand vehicle in March 2014, only a few sales ahead of the Lexus RX, but ahead nonetheless. In fact, the Q5 is tied for the lead with the aforementioned 3-Series as Canada's luxury leader through the first quarter of 2014. 

• All 242 Vehicles Ranked By March 2014 YTD Canadian Sales

It's an exceedingly tight race, however. The Q5 and 3-Series lead the C-Class by just 35 units, which itself is just 16 sales ahead of the Lexus RX, which is just 16 sales ahead of the BMW X5. 

Historical monthly and yearly sales figures for any of these top-selling luxury vehicles can always be accessed through the dropdown menu at GCBC's Sales Stats page, and for those not viewing the mobile version of this site, near the top right of this page, as well.

April 2014 • February 2014 • March 2013

Rank	Luxury Vehicle	March 2014	March 2013	% Change	2014 YTD	2013 YTD	% Change
#1	Audi Q5	742	687	8.0%	1664	1581	5.2%
#2	Lexus RX	727	613	18.6%	1613	1476	9.3%
#3	Mercedes-Benz C-Class	701	1057	-33.7%	1629	1984	-17.9%
#4	BMW 3-Series *	697	1244	-44.0%	1664	2546	-34.6%
#5	BMW X5	654	273	140%	1597	628	154%
#6	Acura RDX	634	423	49.9%	1305	1175	11.1%
#7	Mercedes-Benz GLK-Class	617	779	-20.8%	1243	1430	-13.1%
#8	Audi A4 *	603	568	6.2%	1323	1257	5.3%
#9	Mercedes-Benz M-Class	587	430	36.5%	1307	1038	25.9%
#10	Acura MDX	568	783	-27.5%	1229	1205	2.0%
#11	BMW X1	440	273	61.2%	1055	507	108%
#12	Mercedes-Benz E-Class & CLS-Class ^	427	323	32.2%	806	623	29.4%
#13	BMW X3	403	829	-51.4%	941	1652	-43.0%
#14	Cadillac SRX	371	229	62.0%	843	558	51.1%
#15	Lexus IS	371	105	253%	802	219	266%

For the purposes of the above list, premium brands include Acura, Audi, BMW, Cadillac, Infiniti, Jaguar, Land Rover, Lexus, Lincoln, Mercedes-Benz, Porsche, and Volvo. Brands like Aston Martin, Ferrari, Lamborghini, Tesla, and Lotus don't report specific monthly sales data. Bentley and Maserati only report brand totals. Buick has been excluded with a bunch of other automakers that don't sell vehicles with base prices higher than $45K.

Rank	Vehicles With Base Prices Above $50K	March 2014	March 2013	% Change	2014 YTD	2013 YTD	% Change
#1	BMW X5	654	273	140%	1597	628	154%
#2	Mercedes-Benz M-Class	587	430	36.5%	1307	1038	25.9%
#3	Mercedes-Benz E-Class & CLS-Class ^	427	323	32.2%	806	623	29.4%
#4	Land Rover Range Rover Sport	321	184	74.5%	753	432	74.3%
#5	Mercedes-Benz GL-Class	236	257	-8.2%	498	615	-19.0%
#6	Audi Q7	192	155	23.9%	428	373	14.7%
#7	Volkswagen Touareg	168	188	-10.6%	429	443	-3.2%
#8	Porsche Cayenne	166	164	1.2%	453	368	23.1%
#9	BMW 5-Series	114	206	-44.7%	412	537	-23.3%
#10	Land Rover Range Rover	108	60	80.0%	281	206	36.4%
#11	Chevrolet Corvette	107	14	664%	293	38	671%
#12	Toyota Sequoia	105	51	106%	247	154	60.4%
#13	Audi A6	105	93	12.9%	216	196	10.2%
#14	Mercedes-Benz S-Class & CL-Class ^	101	47	115%	286	98	192%
#15	Jaguar XF	99	86	15.1%	192	141	36.2%

Source: Automakers & ANDC
Red font indicates year-over-year declining sales
* A4 sales include sales of the unreported Allroad. BMW also sold 164 copies of the 3-Series two-door, now called the 4-Series. 
^ Mercedes-Benz Canada's figures combine the E-Class with the CLS and the S-Class with the CL.
$50,000 CDN (before delivery) is an arbitrary borderline, but if GCBC was to follow this new system of designating only expensive vehicles as luxury vehicles, $50K seemed like a safe place to begin - it equals the average U.S. new car transaction price plus $15,000, plus another $5000 to account for Canadian increases. Plenty of less expensive vehicles with specific models feature prices above $50,000 - M, RS, and AMG models come to mind, specifically - but in the case of this list, we know that none of the registrations were of cars priced at $35,900, as would be the case with the BMW 320i, which costs less than a Hyundai Santa Fe 2.0T Limited. The biggest problem with a $50,000 minimum price of entry? Cars like the Cadillac XTS, which starts at $48,940, sporty cars like the $49,500 Audi TT, and SUVs like the $49,990 Acura MDX. Volkswagen recently increased the base Touareg's price to $50,975; GM jacked up the base Tahoe/Yukon price up to $51,580. The new Cadillac CTS sedan's base price is above $50,000, but not the base price for other cars in the CTS lineup. Yet.
Total Infiniti G/Q50/Q60 volume: up 20% to 407 in March, up 45% to 910 YTD.

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Top 15 Best-Selling Luxury Vehicles In Canada - April 2014
Top 15 Best-Selling Luxury Vehicles In Canada - February 2014
Top 15 Best-Selling Luxury Vehicles In Canada - March 2013

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